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Amazon Marketing

Ads and listing optimisation managed against a target return, on the platform where most books sell.

Overview

Amazon Marketing

Amazon is where the majority of book sales happen, and its advertising platform is unusually transparent about what works: you can see the search term behind every sale. That makes disciplined management possible — cutting what loses money and scaling what earns it, weekly.

What's Included

Everything in this service

Listing optimisation

Title, subtitle, description and backend keywords rebuilt for search.

A+ content

Enhanced brand content where your account qualifies.

Sponsored Products

Keyword and product-targeted campaigns, structured for clean data.

Search term mining

Converting terms promoted, wasteful ones excluded, every week.

Bid management

Bids adjusted against actual ACOS, not guesswork.

Reporting

Spend, sales and return, explained plainly.

How It Works

The process, step by step

  • Audit

    Listing and any existing campaigns reviewed.

  • Optimise

    Listing rebuilt before spending begins.

  • Launch

    Campaigns structured to gather clean data quickly.

  • Manage

    Weekly optimisation against your target return.

What You Receive

Deliverables

Optimised listingStructured ad campaignsWeekly optimisationSearch term reportsMonthly performance summary
Pricing

Every book is different, so we quote on scope rather than a fixed list. Tell us where your project stands and we will send a costed proposal within one business day — no obligation.

Request a Quote →
Questions

Amazon Marketing FAQs

Depends on your margin and whether you value read-through. For a series, a high ACOS on book one can be entirely rational.

Around $10 a day gathers usable data. Below that, decisions rest on noise.

The first two weeks are data gathering. Optimisation begins once there is signal.

Advertising-level access only. You keep ownership and can revoke it at any time.

Related

Works well alongside

Ready to start?

Tell us about your book and we will come back with an honest assessment and a costed plan.

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